Privacy policy

Yobel Floral Studio — Privacy Policy

Last Updated: June 3, 2026 Legal entity: Imanikaii LLC, operating as Yobel Floral Studio

We built Yobel to say something real — and that starts here. This Privacy Policy explains how Yobel Floral Studio collects, uses, and protects your personal information when you visit yobelcharlotte.com or place an order with us. No fine print games. Just straight talk about how we handle your information.

Contact Us

Questions about this policy or your data? We're a real business with a real person on the other end.

Email: hello@yobelcharlotte.com
Phone: (704) 909-9695
Mail: 322 W 32nd St., WareSpace-Imanikaii Unit E02 Charlotte NC 28206 (Noda)

What We Collect

When You Place an Order

To create your arrangement and get it where it needs to go, we collect:

Your name and contact information
Delivery address and recipient details
Payment information (processed securely through Shopify — we never see or store your full card number)
Special delivery instructions or custom requests

When You Visit Our Site

We automatically collect technical data that helps us improve your experience:

Device and browser information
How you navigate our site (pages viewed, time spent)
IP address and general location data
Cookies (see the Cookies section below)
Analytics data via Google Analytics and Google Tag Manager

When You Subscribe to "Get The Tea"

If you sign up for our weekly email drop, we collect:

Your name and email address
Your communication preferences

You can unsubscribe at any time using the link in any email we send. Every single one.

When You Contact Us

Email and phone call details
Photos you share for custom arrangement requests
Feedback, reviews, and any notes you leave us

How We Use Your Information

To take care of your order:

Process and fulfill your flower arrangements
Send order confirmations and delivery updates
Provide customer support and resolve any issues
Improve our arrangements, service, and the BloomSmith craft overall

To stay connected:

Send our weekly "Get The Tea" emails — new drops, seasonal collections, behind-the-scenes
Share care tips to keep your arrangement looking its best
Let you know about special promotions or events

You are always in control of what you receive. Opt out of emails at any time — no questions asked.

Who We Share Your Information With

We only share what's necessary, with partners who help us serve you. Nothing more.

Shopify — powers our online store and processes payments securely
HubSpot — powers our email list and customer communications
Google Analytics / Google Tag Manager — helps us understand how our site is used, so we can improve it
Delivery partners — only the details needed to complete your delivery
Legal authorities — only if required by law, and only what is legally required

We will never sell your personal information to third parties. Period. That is not who we are.

Your Rights

You are in control of your data:

Access — request a copy of the information we hold about you
Correct — update any inaccurate information
Delete — request that we remove your data from our records
Opt out — unsubscribe from marketing emails at any time (every email includes an unsubscribe link)

To exercise any of these rights, email us at hello@yobelcharlotte.com and we will respond promptly.

Keeping Your Information Safe

We use industry-standard security practices to protect your personal data. Your payment details are handled entirely through Shopify's encrypted, PCI-compliant systems. We never store your full credit card number — not even briefly.

For any security concerns, contact us directly at hello@yobelcharlotte.com.

Cookies

We use cookies to:

Keep your shopping cart intact while you browse
Understand how visitors use our site (so we can make it better)
Deliver a smoother, more personalized experience

You can control or disable cookies through your browser settings. Note that some site features — like the shopping cart — may not work properly if cookies are fully disabled.

Changes to This Policy

We may update this policy from time to time as our business grows and our tools evolve. When we make significant changes, we will update the date at the top of this page and notify you by email or with a notice on the site.

One More Thing

Privacy is not just a policy for us — it is a practice. We are a small, independent studio in NoDa, Charlotte, run by real people who care about the relationships we build with every customer. Your information is never just data to us.

If you ever have a question, a concern, or just want to talk, reach out: